(Apparently "dumb" coffee is not good enough to drink.
"Dumb Starbucks Coffee" was shut down after just a few days on Monday by Los Angeles County health inspectors, who posted a "notice of closure" near the front door of the shop in the Los Feliz neighborhood.
The closure, for not having a valid permit, happened just hours after Canadian comic Nathan Fielder took credit for the stunt, saying in a press conference that he was planning on using footage for his Comedy Central Show "Nathan For You."
Fielder had hoped to keep the faux Starbucks open until Friday, and even looked to open a "branch" in New York City, according to the Hollywood Reporter.
"We'll see how it goes in Brooklyn," he told the Reporter. "This has been overwhelming."
Fielder apparently believed it was OK to use Starbucks' trademark, labeling the venture as parody. The store even sold "Dumb Norah Jones Duets" CDs.
"By adding the word 'dumb,' we are technically 'making fun' of Starbucks, which allows us to use their trademarks under a law known as 'fair use,'" read a sheet of frequently asked questions at the store.
However, in an email to The Associated Press, a Starbucks spokeswoman said that "while we appreciate the humor, they cannot use our name, which is a protected trademark."
Customers were fascinated by the stupid Starbucks, but it left a bad taste in their mouths. Reviews for the "Dumb Brewed Coffee," the "Dumb Expressos," the "Dumb Frappuccinos" and other concoctions were decidedly mixed. One observer said the hot chocolate tasted like water, and the opinion of the coffee ranged from "horrible" to "bitter.")
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